The previous Morris Site Machinery website was outdated and had a clunky user journey due to it using two different platforms to run different areas of the website. This led to it not performing as well as they had hoped, and they came to us to help them develop a new website that would have a fresh new look as well as a streamlined user journey to help them to hit their ambitious business goals.
Project background
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Our strategy
We worked with Morris Site Machinery to develop a new Magento website. It’s responsive and also has dedicated mobile content to offer an optimised experience for those accessing the website on the go – for example those working outside with some of Morris Site Machinery’s machines.
The website journey has been streamlined and clear call to actions and enquiry forms are placed throughout the website to direct customers to key areas of the website and encourage them to make an enquiry or purchase directly online.
Here’s some statistics on the website’s performance so far:
- Website Sessions up 90%
- Page Views up 118%
- Conversions up 133%
- Visits that convert up 233%
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Let’s talk
Want to work with an agency who get things done when they say they’re going to?
Call us on 01743 344 911 or drop us an email to talk about any projects you've got coming up.
Shrewsbury
5 Town Walls,
Shrewsbury, Shropshire, SY1 1TW
Birmingham
Edmund House,
12-22 Newhall St, Birmingham, B3 3AS