Clear
  • About
  • Services
    • Branding
    • Copywriting
    • Digital Marketing
    • Ecommerce
    • Hosting
    • Packaging
    • Print Design
    • Strategy
    • Support
    • Web Design
  • Portfolio
    • Branding
    • Digital Marketing
    • Ecommerce
    • Packaging
    • Print Design
    • Web Design
  • News
  • Careers
  • Contact

Meeson Hall

New branding, website and advertising for the beautiful Country House

SCROLL
  • Home
  • Portfolio
  • Meeson Hall

Project background

Meeson Hall is a boutique country house in rural Shropshire offering the ordinary person the chance to become a Downton Abbey character (well, almost) for a night or two. 

They needed a sophisticated brand identity and website to support and promote the house to guests and encourage people to enquire.

One specific problem was getting guests to book their stay through the website rather than going direct to costly third parties.

Gallery

Meeson Hall stationery
Meeson Hall website on tablet
Previous Next

Project Images

Meeson Hall type exploration
Meeson Hall concepts

Our strategy

Once we’d designed the new logo we moved on to designing and developing the image-led website to show off the house and grounds at their very best.

The responsive site allows people to browse the site and book their stay on any device.

We’ve also been working with Meeson Hall on their ongoing digital marketing, including Search Engine Optimisation (SEO) and Pay Per Click advertising (PPC). Our main aim was to encourage users to book directly with Meeson Hall rather than on third parties such as booking.com, who take a large percentage of the booking cost.
 
To do this, we’ve dramatically improved the visibility of the site online. Google rankings have improved, with the site now at the top of page one for a number of key terms. At the same time, we halved the cost of the bookings generated by Google AdWords between July and November 2016, giving a better return on investment.

Meeson Hall logo on green

The logo

We always like to design the logo first, as this can set the tone for the website. The Meeson Hall logo is a stylish monogram combining more traditional serif typography with modern sans-serifs for Shropshire. We wanted the mark to feel confident and sophisticated, while still being friendly and approachable.

Project Images

Meeson Hall reception
Meeson Hall complimentary drinks

Testimonial

We have been working with Clear for almost two years on our branding, website and ongoing digital marketing. Clear understand our business very well and the result is a brand and website that reflect our business perfectly. In terms of digital marketing, Clear are proactive in coming up with new ideas that will encourage users to book directly through our website.

Adrian Jones, Owner, Meeson Hall

Website

Launch site Get in touch

Let’s talk

Want to work with an agency who get things done when they say they’re going to?
Call us on 01743 344 911 or drop us an email to talk about any projects you've got coming up.

Shrewsbury

5 Town Walls,
Shrewsbury, Shropshire, SY1 1TW

Birmingham

Edmund House,
12-22 Newhall St, Birmingham, B3 3AS

 

  • Facebook
  • Twitter
  • LinkedIn

Proove you're one of us ruddy humans by not filling in the email field above. (No time to explain....)

Coronavirus (COVID-19) Update

Hope everyone’s OK out there. As a digital agency, we’re lucky that the virus hasn’t affected us too much. To protect our staff, everyone is working remotely, and all project work is carrying on as normal. It’s possible there could be some delays here and there though, particularly if team members fall ill. We’ll keep you posted. All we ask is that you email rather than call if possible, as we have fewer people on the phones at the moment.

Stay safe, and see you soon :)

Back to top
  • Adobe Solution Partner Bronze
  • UX Design Institute Certification | Adobe Certified Expert | Magento Certified Solution Specialist | Magento Certified Front End Developer

Shrewsbury 5 Town Walls, Shrewsbury, Shropshire, SY1 1TW  01743 404 712

Birmingham Edmund House, 12–22 Newhall St, Birmingham B3 3AS  0121 726 6849

© 2021 Clear Legal   Cookies   Privacy Policy   Support   Web Design Shrewsbury