Create a cohesive look with professional website photography.
We all know website photography is important. However, good website photography can elevate your business, improve communication, and build trust with your audience.
![Photography](https://cleardesign.co.uk/wp-content/uploads/2023/05/19-Photography-scaled-1200x600.avif)
Now, what makes good website photography?
To start with, the images need to be relevant. When showcasing your business you want to show exactly what you do and how you do it. When a photograph has been composed correctly, this is literally what it will do. High quality is also a must. You want your website’s photography to present a slick, professional, image of who you are and what your business represents. By doing this, your customers know they’re entering a trust-worthy environment. With these key steps in place, immediately your site will look more inviting.
These factors may feel like a lot, but we like to keep things simple. So, we’ve split our photography service into two easy options: Art Direction & Photography and Stock Photography. In addition, we also offer optional bolt-ons for retouching, grading, research, workshopping and more!
Art Direction
Art direction begins before we even get the camera out, with a workshop to discuss your brand and vision. It’s important for us to understand these early, so we create something that properly elevates your business. We’ll also conduct industry research to find out what your competitors are doing. All of this goes into crafting a photography blueprint, which will include a variety of mood boards for tone, lighting and lens suggestions to name a few. To help generate the most relevant images we can also produce a shot list.
This blueprint then becomes your go-to guide. From here it can be used to direct photoshoots or aid with stock image searches, making sure you get the most relevant images for your business. For ease, once we’ve finalised the blueprint we can arrange one of our trusted photographers to take the reins. Alternatively, you can introduce to us a photographer you’ve already chosen. Want us to be there for the photoshoot? No problem. We are happy to attend on the day to ensure everything runs smoothly.
Stock Photography
It’s true that stock images can sometimes be spotted a mile off. However, in the hands of our experienced design team, we’ll be able to curate a selection of images that consistently match the tone of your business’ message and vision.
To keep things simple, we charge a flat fee per image for stock art direction, search and licensing. We understand that although stock images are less bespoke than a photoshoot, they’re often the most cost effective option. Once you’ve received your stock photo collection you can use the images however you want, making them a versatile choice.
Stock photography is brilliant for timeless images. This means once you’ve uploaded your stock photos, it’s unlikely you’ll need to update them frequently. In essence, we’re taking the hard work away, leaving you with ready-to-use content.
What people are saying
The HR Team really enjoyed working with the Clear team to bring our vision to life, they really captured the corporate ethos and culture we are promoting and we were thrilled with how the recruitment website turned out.
Shropdoc
The new site provides a great user experience allowing the visitors to ‘feel’ the beauty of the Marrington Estate through it’s design whilst improving the call to action to book directly with us. A key strand to our growth strategy is to build these direct sales and this website is playing a vital part in that ambition.
Marrington Escapes
Technology Partners
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Let’s chat
Want to take your brand to the next level with an experienced agency that does what they say they’re going to? Get in touch with our team today! We can discuss an upcoming project or simply chat about your business and suggest solutions for growth.
Call us on 01743 344 911, drop us an email or fill out our contact form. We’ll get back to you as soon as possible.