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Coopers

New packaging for Coopers fantastic gourmet sausage rolls

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Project background

Coopers needed some new packaging to help them sell their new range of sausage rolls they'd just developed. The new packaging needed to showcase six new flavours and help them stand out of the shelves and each other to allow customers to know which their favourite was.

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New Coopers Sausage Rolls packaging
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Our strategy

We designed the new range of packaging by linking colour and flavour to allow people to grab their favourite with ease.

It's all in the colour

The colour coded packaging allows customers to easily identify their favourite on the shelf, without having to check the favour. The six flavours include red for Sweet Chilli and Peppers, green for Pork, Leek and Sage and blue for our favourite; Pork, Shropshire Blue and Caramelised Onion.

Project Images

Testimonial

We worked with Clear when redesigning our sausage roll packaging for retail outlets. Clear gave us some real innovative designs which was exactly what we were looking for, we decided to go with colour coded packaging to work alongside the flavours of our sausage rolls. Since we launched the new packaging we have seen sales increase by as much as 25%. We would highly recommend using Clear.

Jordan Watkiss, Director, Coopers Gourmet Foods

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Launch site Get in touch

Let’s talk

Want to work with an agency who get things done when they say they’re going to?
Call us on 01743 344 911 or drop us an email to talk about any projects you've got coming up.

Shrewsbury

5 Town Walls,
Shrewsbury, Shropshire, SY1 1TW

Birmingham

Edmund House,
12-22 Newhall St, Birmingham, B3 3AS

 

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Coronavirus (COVID-19) Update

Hope everyone’s OK out there. As a digital agency, we’re lucky that the virus hasn’t affected us too much. To protect our staff, everyone is working remotely, and all project work is carrying on as normal. It’s possible there could be some delays here and there though, particularly if team members fall ill. We’ll keep you posted. All we ask is that you email rather than call if possible, as we have fewer people on the phones at the moment.

Stay safe, and see you soon :)

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Shrewsbury 5 Town Walls, Shrewsbury, Shropshire, SY1 1TW  01743 404 712

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