Aviation Without Borders

Aviation Without Borders (AWB) uses its aviation expertise, contacts, and partnerships to provide support for children and their families both in the UK and abroad.

They achieve this by:

• Shipping humanitarian air cargo overseas on behalf of UK-based charities operating internationally,
• Assisting with light aircraft flights to support the work of other charities in Africa and the UK
• Organising flights for up to 500 deserving children each year, offering them a memorable experience aboard small aircrafts.

It was vital for AWBs website to help generate donations, with a seamless journey for users to click through and donate. The key issue with their old site was that this functionality was broken and needed to be fixed. As well as this, AWB wanted an improvement to the design and UX, as their old website was quite out of date, resulting in a variety of issues affecting it's overall performance.

As part of our giving back initiative for 2024, four members of our team dedicated their charity days to the creation of a website in just one day. When Aviation Without Borders reached out to us and we learned about the impact they have had on people’s lives worldwide, we recognised the opportunity to give back and support their amazing work.

We tackled this project a little differently, having one team member from each department, (Client Services, Digital Marketing, Design, and Development) work together in the meeting room for the day. We spent the time brainstorming and supporting each other, with the goal of getting the project completed within the short timeframe. It was a great way to combine our different areas of expertise and move the project forward efficiently.

By the end of this project, the team had designed and built a responsive, user friendly wordpress site, which portrays AWB misson throughout. With the focus on making donations simple, we added a 'Donate' button to the sticky navigation on the site, as well as adding a button to the banner on each page of the site. The client chose to set up donations using a third party, the donate button takes you to an easy to use donation form, making the journey seamless for the user.