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Gilbert & Bailey

High end customisable shoes, for the discerning gent

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Project background

Gilbert & Bailey design and manufacture the highest quality, bespoke leather shoes for men. 

They needed a website to allow users to fully customise their own pair of shoes. They also do a standard ‘off the shelf’ range for the less adventurous, and a range of leather accessories and gift cards.

The website needed to build trust and rapport with users, to make them feel comfortable and empowered.

Gallery

Gilbert and Bailey website

Project Images

Gilbert and Bailey planning
Gilbert and Bailey planning 2

Our strategy

We developed a highly bespoke site with an integrated shoe builder, to allow users to customise every element of their shoes, so no two pairs are the same.

We created a simple but bold design that works as well on a desktop computer as it does on a mobile or tablet. The website takes orders from all over the world, and had the flexibility for multi-lingual support in the future. 

The content rich site, has pages detailing how the process works, the exquisite leathers and processes that Gilbert & Bailey use and an Instagram feed.

Fully responsive

The fully responsive site had over 3000 visitors in the first two weeks of going live, with 30% of those coming from mobiles.

Project Images

Model with watch and shoes
Gilbert and Bailey accessories

Website

Launch site Get in touch

Let’s talk

Want to work with an agency who get things done when they say they’re going to?
Call us on 01743 344 911 or drop us an email to talk about any projects you've got coming up.

Shrewsbury

5 Town Walls,
Shrewsbury, Shropshire, SY1 1TW

Birmingham

Edmund House,
12-22 Newhall St, Birmingham, B3 3AS

 

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Shrewsbury 5 Town Walls, Shrewsbury, Shropshire, SY1 1TW  01743 404 712

Birmingham Edmund House, 12–22 Newhall St, Birmingham B3 3AS  0121 726 6849

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