Bryn Tanat Wellness is a new venture by luxurious country house, Bryn Tanat Hall. Bryn Tanat Wellness offers a residential wellness program based at Bryn Tanat Hall, with a focus on functional nutrition to see real results.
They required a sub brand and a new website to promote the venture, including information about the different programmes on offer and the science behind them.
We started by creating the sub brand for Bryn Tanat Wellness that was in line with the established Bryn Tanat Hall branding.
A microsite was then put in place very quickly to begin registering domain authority, and to allow Bryn Tanat Wellness to promote the brand via their social media platforms. The microsite included a blog, which allowed the team to upload their latest news and developments.
The full site includes full details for the programmes, the dates and prices and information on the facilities at Bryn Tanat Hall. Call to actions and contact forms are strategically placed throughout the website to guide the user through and encourage them to get in touch.
A login area allows previous guests to login and see their exercise and nutrition plans online, meaning the Bryn Tanat Wellness experience lasts much longer than the 4 day programme.
The new Wellness logo is designed to sit next to the Bryn Tanat Hall logo with the introduction of some clean, well spaced typography. The Wellness Ochre was chosen to be vibrant, energetic and uplifting.
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