What are Gallery Ads?
Google Gallery Ads are essentially interactive ads that feature a standard text headline and a display URL, with a swipeable image carousel.
Each individual image is accompanied by a tagline, with the headline remaining at the top of the screen as the user swipes through. This means users are always directed to the chosen landing page.
The ads must include between four and eight images, each with a tagline of up to 70 characters.
- Can be used in addition to text ads
- Higher engagement
- They can stand the test
- People remember what they see – not what they read
- Proven to work
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