Sea Dragon who specialises in the wholesale for warm water prawns and seafood. The challenge was to create a brand by designing a logo, company colours and development packaging to match.
The packaging was for the outer of prawn provides, which would be available in different sizes and would be designed in different colours differentiate. The packaging would also have to be designed with freezer storage in mind.
Sea Dragons required the brand to be sensuous and desirable for the consumer although it was a wholesale product.